Right after I finished high school, I was asked what I wanted to do with my life. Before, I always shouted that I definitely didn’t want to end up behind a computer. But after spending two years in the school for landscape design, I started having doubts. Is being outdoors all the time and working with animals what I really want to do? Pretty soon, other possibilities like catering and baking came up, which also interested me. But after I had done some in-depth research, it was clear that this wasn’t going to be a satisfying job path either. Getting up early or working late shifts is not for me anyway. But then what to do?
I was at a loss. Until an acquaintance (working at the school in question) told me: “You are so creative, why don’t you pay our vocational school a visit?”. I always knew I was creative. But until that moment, it hadn’t occurred to me that this could also be expressed digitally, of course. I actually learnt the basics in secondary school in ‘graphic media’ class, which I was always pretty good at.
So with that knowledge, I went to the open day and it felt right from the start. I was very impressed by what you could create behind that little screen. Your computer is your tool to translate all that you have in your head into reality. You can create so much beauty if you don’t let yourself be limited by what is and isn’t allowed. It goes so much further than just a picture. When you let your creativity run wild and you can look back with pride at what you have made. That gives so much energy!
So that’s where it all started, the love for the graphic design craft. Classes felt like hobbies and being able to share your passion with classmates was great! When I show someone a poster, they say “what a beautiful poster”, but my peers (as I will shall them) will know what precedes that poster. I get quite involved in the process of creating. Whilst travelling, at dinner or at night before I go to sleep. That’s when the ideas often pop into my head.
After some twists and turns in the road of life, I have fortunately arrived at a place where I don’t have to worry about having ADD, which has proven to be quite a challenge in my still short career.
Despite having found a way to cope with it, this was not enough for the companies I had the opportunity to work for. This profession often requires pace and being able to work under pressure. At Ictoria, I find that the label ADD is actually not as much of a hindrance as I thought. It’s also really about the colleagues and the working atmosphere. And that is much better at Ictoria.
You work with several designers, so there is always the opportunity to discuss with them what they would do. In addition, joint activities are also organised regularly, so you get to know your colleagues in a different way, which of course improves cooperation.